Performance Content Development

Why this exists

Most VC content is either polished-but-late (a quarterly memo), or fast-but-shallow (a tweet thread). Yet we all know that we should be doing more thought leadership, should be generating market impacting reports to raise visibility, should have a consistent voice and perspective... should be writing memos to be proud of to have in our dataroom no one reads. Coulda, shoulda, Prada.

We bet there's a third option: substantive content shipped at the cadence of a working analyst desk — citation-rich, research-rigorous, written to a standard that survives scrutiny from the people whose work you cite.

Agentic tooling collapses the parts that are tedious (transcript wrangling, scouring web search for quality sources (and downloading PDF reports), citation formatting, draft scaffolding, editing for typos and grammar). The hard parts — the point of view, the judgment about what's worth saying — stay human.

This working group is the place we figure out where that line falls.

What we share

• Real drafts in flight (sanitized as needed) — the act of showing your work-in-progress is the work.

• Editorial style rules expressed as code (lintable, not PDF style guides).

• Tools and prototypes — currently spinning around Content Farm (agentic drafting + citation discipline).

How we meet

Cadence: TBD — likely bi-weekly, format flexible (synchronous review session vs. async draft swap).

Who this is for

VCs, platform leads, and content people inside firms who want to publish at higher quality and higher cadence simultaneously. Members are expected to bring drafts, not just opinions.